Product design
Orderli.com
Series of prototypes for an online menu startup.
About the company
Orderli.com offers a digital menu for restaurants. By scanning a QR code, visitors can access this menu, choose the food/drinks they like, and order directly from their phone.
Premium locations & low-light bars
New Things Lab was approached by the founders of Orderli.com to make a series of prototypes for premium restaurants and bars, to draw attention to their online menu.
The aluminum series is meant for luxurious restaurants and was created by sand-blasting the aluminum and finishing it with the desired graphics.
The illuminated series features a QR-code at the top which lights up. This subtly draws attention - like a candle - without disturbing the restaurant experience.
Convincing investors
One of the main reasons for Orderli to have these prototypes designed was to convince investors of the service that they offer. The prototype has helped by showcasing how this service would look & feel in a restaurant context.